Second Quote
Last Friday I had a meeting with the director of another company who provide publishing services to those wishing to publish their own books. The cost will be about the same as the first quote I received, but there are differences in the services they provide. If I went with the first company I would have to provide my own cover design, whereas if I chose the second, the cover will be designed for me. I think that is quite important as the cover has to look good for both the paperback book and the thumbnail size used by Amazon for sales purposes.
An on-demand book printer at the Internet Archive headquarters in San Francisco, California. Two large printers print the pages (left) and the cover (right) and feed them into the rest of the machine for collating and binding. Depending on the number of pages in a given book, it might take from 5 to 20 minutes to print. (Photo credit: Wikipedia)
The cost with the first company would give me five hundred copies of my novel whilst the second company prefers a print on demand, so only a few copies. Both methods of printing have their advantages and disadvantages, which it seems to me probably balance each other out.
The big difference is in the approach to marketing the book. Whilst both provide marketing services, the second company provide a much longer and more intensive service and, I think a more personalised one than the other.
I think I’ve decided that the marketing is so important that if I want my book to have the best chance of success, I would be better with the second company, but I’ll wait for the paperwork before I make a final decision. After all, the lawyer in me says, the devil is in the detail.
And just so that I get an idea how the self publishing platform works on Kindle I have decided to publish a slim, in fact very slim volume of poems I wrote while I was doing my MA in Creative Writing. I’m really doing it for myself to try and learn if Kindle and CreateSpace is a good way to publish, rather than to attract any sales. But you never know!!
scribblingadvocate 
I agtree that the marketing is a big part of the equation, but the other factor here is where and how you expect to sell your books. If you are expecting people to buy individual copies via Amazon, then option two is probably the better of the two; however, if you expect to sell more copies via book fairs, personal signing events etc, then having a supply of the book without having to keep ordering them might be preferable.
Yes of course but you only have one shot at the marketing and I will be able to order books for my self at a discounted price.